Gift Goals: Unisex Ideas Your Best Friend Will Actually Love

Unisex gifts guaranteed to make your bestie’s day - no matter their style.

BY: Jennifer Belanger
Update: October 31, 2024

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Looking to find the perfect gift for your best friend? Whether your best pal is a guy or gal, here’s how to nail it:

Tune Into Their Vibe: Consider what makes your best friend tick! Are they a fitness junkie, a movie buff, or a nerd at heart? Channel their interests and hobbies into your gift.
Personalization: I always find that a gift with a personal touch can help to set it apart – especially if it’s a standard item, like drinkware, or a bag. These little details turn a good gift into a great one.
Practical vs. Fun: Strike a balance between practical and playful. Everyone loves a practical gift of course, but don’t feel like you need to shy away from something fun and quirky that’ll make them smile.
Consider Their Style: For your trendy friends, grab something stylish or in the vein of the latest viral trends. For the laid-back pals, think cozy and comfy. If they fall somewhere in the middle, or you’re just unsure, you can never go wrong with classic colors and designs.
Quality Time Over Things: Sometimes the best gift isn’t a physical item but an experience. So plan a fun day out together, like a concert, a hike, a brewery or vineyard, or a weekend adventure. These memories will last way longer than any gift card.
Distance is No Big Deal: If your best friend lives far away, consider online gift options or subscription services. A one-time or monthly treat delivered right to their door nails the surprise factor. Just make sure to check shipping times and costs so you don’t end up in a last-minute panic.

I’ve rounded up some unique and on-trend best friend gift ideas for your partner in crime that are perfect for just about occasion in 2024.

BROSTRICK'S SELECTION PROCESS

PRACTICAL & FUN

I like items that are both fun, but also useful. Choosing something that is fun and quirky and also useful can be the perfect blend when gifting your best pal – whether it’s a cool gadget or something to make their daily coffee a bit better.

INTERESTS

I like to gift items that are specific to their hobbies, interests and day to day lifestyle. Whether they’re into fitness, traveling, binge watching, or a nerd at heart, a gift that aligns with their interests – whatever that may be – shows you really get them.

BUDGET

Whether you’re shopping for a higher ticket item as a group gift, or need something budget friendly, we have great gift ideas at every price point. Remember, anything that screams “this is so YOU” will make your bud feel loved – regardless of price.

DISTANCE

Sometimes your best friend lives far away. I like to send gifts like food and treats. Cookies, cheese boards have always been well received. Consider something that can be delivered right to their doorstep, because bonus points for the surprise factor!

GIFT IDEAS FOR YOUR BEST FRIEND

Life Would Succ Without You (Succulent Plant)

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Give the gift of life! Ok, dramatics aside, this little 5 inch succulent is is like handing them a tiny green cheerleader that shouts, “You got this!” every time they look at it. These adorable plants basically thrive on neglect, so even if your pal has struggled with keeping other houseplants alive, they’ll be good to go.

You can always attach a little note, mentioning that succulents are like friendship symbols in plant form – strong, adaptable, and willing to just chill with you through whatever – even if you completely forget about them for a couple of weeks (ok, not that last part). And the versatility is real. They look cool on a desk, shelf, or window, adding a little pizzazz without any of the fuss.

Tom Ford Noir de Noir

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An intense unisex fragrance with notes of black rose, black truffle, and patchouli – I find that this one makes a statement. It’s bold, and it lingers. Because it can be more of an “aggressive” fragrance, it’s not necessarily something that vibes with day wear, but more along the lines of evening excursions. It’s mysterious yet warm, but also a unisex scent, which can easily be shared among guys and gals.

It’s like the ultimate mood in a bottle – it’s dark and sultry, and totally unforgettable which I think makes it a great gift idea for anyone who wants to leave a lasting impression (and maybe turn some heads). And the sleek black bottle is all about those elegant vibes.

Murray's Cheese

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Shipping food is always my go-to gift idea under a variety of circumstances. It’s perfect if you’re not able to see someone in person, but I also like to gift treats to someone who already seems to have everything and really doesn’t need “anything else.” They can enjoy an array of artisanal cheeses from around the globe (from creamy bries to sharp cheddars and everything in between), making this a great way to gift an experience so to speak.

You can have a great gift delivered right to their doorstep. While the option above serves 6-8 and is perfect for having pals over for a wine and cheese night (but hey, no judgment if they don’t want to share), there are so many other options and sizes available. Including meltable cheeses. Just be sure to take into consideration shipping time. In other words try not to wait until the last minute (if possible).

Wishbeads Intention Bracelets for Men & Women

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Choose from a variety of beads, stones and meanings to find something that resonates. What’s the deal? Easy peasy. Jot down your deepest wish, intention, or that big, bold or lofty goal you’re dreaming of. Roll it up, tuck it right into the secret capsule on the bracelet, and twist the cap shut.

Now, you’ve got a daily reminder right on your wrist, cheering you on toward what matters most. With a solid brass capsule and screw-on cap, and natural gemstone beads, this bracelet is as cool as it is meaningful. It comes with five Wishpapers and in a custom Wishbeads box.

Hatch Restore 2 Sunrise Alarm Clock

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I’ve gifted this one to a family member, and as the algorithm would have it, it shows up on my feed all the time. But the consensus seems to be the same across the board – everyone loves it. Once set it up, you can block background noise with soothing white, pink, and brown noise – or fill your room with sounds inspired by nature and backed by science. Want to wake up gently? The Hatch simulates a sunrise to keep you in sync with your natural rhythm, eliminating that jolting feeling you get from any harsh alarms.

It features a dimmable clock and a tap-anywhere time-check, so it keeps your room dark (and maybe even your mind quiet!). With simple, phone-free controls and the option to customize routines with the companion app (Wi-Fi and Bluetooth required), it’s easy to use – especially when sleepy. You can access meditations, sleep stories, soundscapes, and wind-down channels with a Hatch+ Membership (free trial included). Nighty night!

YETI Drinkware

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I think these are always a great go-to for a gift. And the fact that they are customizable means that you can go the extra mile – whether it’s a sports team, an image that reflects who they are, a monogram, a logo, and more. Way more! And while (full disclosure) I have a lot of YETIs of various sizes in my house, I always tend to reach for the one that is personalized, because it’s just more “me.”

In addition to keeping your hot beverage hot and your cold beverage cold for extended periods of time, these are also dishwasher safe, fit into your average car cup holder with ease, are double-wall vacuum insulated and splash resistant

Levain Bakery

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This is another one of my go-to gifts – especially when I know I may not actually see the recipient, or if I need cover a variety of occasions – from birthdays to congrats, to a little “thinking of you.”

Not only are these cookies delicious, they’re a decent size! In other words, it’s easy peasy to split a cookie with another chocolate chip enthusiast. So while you can opt for a larger package (of 8 or 12), I find that the four pack is enough without being too much, depending on the recipient(s) of course.

HyperChiller

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I love that this chills my hot coffee so quickly, and am sipping an iced coffee about 60 seconds later. And the fact that I don’t have to deal with any dilution is a game changer for me. While it’s entirely possible to add some ice to your hot coffee, it just doesn’t come out great. This eliminates that watery iced coffee vibe that makes it so much less enjoyable.

This is easy to use, easy to clean and works its magic quickly – transforming piping hot coffee into a refreshing cold brew, or room-temperature wine into a crisp and chilled delight in about 60 seconds. Whatever the beverage of choice might be, this cools your drinks to perfection – all without diluting their flavor.

Personal Organizer Toiletry Bag

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I’m going on over 20 years with my LLBean hanging toiletry bag. It’s been with me on so many trips and overnights, that I’ve developed a somewhat sentimental attachment to it – but that’s a story for another time. This toiletry bag (which is available in a couple of different sizes and several different colors and patterns) has pockets and compartments for just about everything – think travel-sized bottles, toothbrushes, makeup, cologne, deodorant, bandaids, razors, you name it. It keeps all of your essentials organized and accessible without all of that digging and rummaging around. You can monogram it as well, if you’re looking to add a personal touch.

Another highlight? The convenient hanging feature. With a sturdy hanger, you can pop it right on a hook or towel rack, making it easy to access what you need without taking up counter space, which is a lifesaver in small bathrooms or hotel rooms. I appreciate that I don’t have to try and balance a bag on a small or shared wet sink. If you’re the more adventurous type and it’s not hotels, but camping that’s your thing – you can even hang it from a tree branch.

Trigger Point Performance Foam Roller

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I never head to the gym without mine, and we also have a couple that we keep at home. It seems like someone is always using it – whether it’s rolling out before a game or practice, or releasing tightness in their upper back while binge watching a show.

Our PT has suggested that rolling may help to release muscle tightness, improve flexibility, and alleviate soreness by applying pressure to specific areas of the body. It may also enhance blood circulation, reduce inflammation, and promote overall relaxation and recovery after physical activity. Overall, it’s like a little floor massage!

Long Distance Touch Lamp (Set of 2)

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These mini lamps are a gift for any long-distance relationships really, whether it’s for family, friends, or couples separated by miles. (My kids loved these for saying hello to our long-distance relatives). Just a touch on your light lights up the lamp on the other end, sending a warm glow and hello – and a reminder that you’re thinking of them. Using 2.4 GHz Wi-Fi, it’s an instant connection, bringing you closer, no matter how far apart.

You can choose from over 250 colors, adding a personal touch. You can add more lamps if your circle runs deep – with the option to connect as many lamps as you like. Everything is managed through the Friendship Lamp app, where you can customize colors, adjust brightness, and set timers.

Faux Fur Throw Blanket

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The coziest gift! Sure, a blanket may not seem overly exciting, but this one is so soft and snuggly. Whether they need a replacement because their dog has taken over their current favorite, their go-to has just had it after a million washes, or they need an extra throw to keep on hand for guests – this is a great pick. This blanket comes ready-to-gift and is available in multiple sizes and colors, making it a win for any recipient.

The lowdown? With 1.5″ plush faux fur on one side, and ultra-soft sherpa on the other, it’s the perfect combination of warmth and style. It’s warm and cozy without being too heavy, making it perfect for home, road trips, or even outdoor adventures. Easy care too – just toss it in the wash on a gentle cycle, and they’re all set.

Carry-On Luggage

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This is a great gift idea if your budget is on the high side, or if you’ve got a group looking to go in together on one nice gift. The Bigger Carry-On is one of Away’s award-winning suitcases, and their top-seller, designed to provide max packing space while still fitting in most major US airline overhead bins. (However, if you’re looking for something more compact, they also have The Carry-On, which fits in any overhead bin).

Made with a super lightweight, ultra-durable hard shell that’s been tested to handle the bumps and pitfalls of travel, and a signature interior compression system. In other words, this suitcase lets you pack, protect, and organize more. It also features an easy-grip top handle, an extra grab handle underneath, and 360-degree smooth-gliding wheels, so lifting, rolling and maneuvering is a breeze.

Soundcore by Anker P20i True Wireless Earbuds

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My daughter grabbed a pair of these as a backup for school and ended up loving them. This little bass packs a punch! The Soundcore P20i earbuds feature oversized 10mm drivers to boost those beats and lets them totally lose themselves in their favorite tunes. They can customize the experience with the Soundcore app, choosing from 22 EQ presets and even finding a lost earbud with a quick ping (phew!).

With up to 10 hours on a single charge (30 with the case), plus a 10-minute quick charge for 2 extra hours, they’ll be set for the day. They’re also compact with a lanyard that hooks onto a bag or keys, while two mics and AI make sure you’re heard loud and clear on calls – which means no shouting needed.

Jennifer Belanger

Jennifer is the senior shopping / gifting editor at Brostrick.com and has been creating content, choosing the coolest and most unique gifts, and spending endless hours basically shopping for us (professionally) for over 8 years (since 2016). Some of Jen's writing can also be found on the gifting website Giftsicle.com and The Wine Down Report. Read full bio.

Tagged: christmas gift ideas, valentines day ideas 2024

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Gift Goals: Unisex Ideas Your Best Friend Will Actually Love

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BROSTRICK'S SELECTION PROCESS

PRACTICAL & FUN

INTERESTS

BUDGET

DISTANCE